PREMIUM LISTING TOOLS ONLINE EXPOSURE We don’t just list your home - we strategically promote it using the most powerful tools available on Australia’s major property platforms to ensure you stand out in a crowded market. Premiere+ on realestate.com.au Realestate.com.au’s Premiere+ listing is one of the most effective ways to increase visibility and engagement for your property online. It builds on the standard Premiere upgrade with advanced features designed to attract serious buyers and maintain high exposure for the entire campaign: ‘Coming Soon’ exposure to engaged buyers before your property officially hits the market - building early interest and enquiries. Unlimited Premiere exposure that keeps your property at the top of search results until it sells - not just for a set number of days. eBrochures and Listing Bumps to re‑engage buyers and remind them of your property’s presence throughout the campaign. Listing optimisation and insights via realestate.com.au’s Ignite platform, giving our team real data on buyer behaviour and listing performance to adjust strategy as needed. Exposure on property.com.au - expanding reach beyond just one portal. Additionally, for high‑end properties, Luxe can be added to a Premiere+ listing to give even greater visibility - including homepage exposure and premium notifications targeted at engaged buyers. Domain Premium Upgrades – Platinum & Platinum Edge Domain is another major property portal and remains an important part of a comprehensive marketing campaign. Premium upgrades like Platinum and Platinum Edge help your property reach more buyers by boosting visibility and extending promotional reach: Unlimited Platinum Duration: Your property stays in the premium listing position on Domain without downgrading, keeping it prominent in search results. Audience Boost: Included with these upgraded listings, this feature automatically amplifies your listing across social channels and display networks (Facebook, Instagram, Google Ads), helping reach buyers who aren’t actively browsing property portals at that moment. Listing Bumps: Additional boosts back to the top of results keep your listing fresh and noticeable throughout the campaign period. Early Access & Market Insights: For Platinum Edge subscribers, features like early buyer notifications and insights help validate demand and guide campaign timing — giving you strategic advantage even before full marketing kicks off. Enhanced engagement: Domain’s Audience Boost and social video features deliver innovative content that drives higher views and enquiries by appealing to buyers on the platforms they use most. This combination ensures your property doesn’t just exist online - it connects with buyers across multiple channels, increasing the likelihood of enquiry and competition.
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