Domain Names Compliant “remax” domain names As per the REMAX® Brand Identity: Trademark and Graphics Standards, only REMAX offices may register domain names containing “remax”. All “remax” domains must follow the format: www.remax[officename].com.au e.g. www.remaxtransform.com.au is permitted for the office ‘REMAX Transform’. Compliant non “remax” domain names As per the REMAX Brand Identity: Trademark and Graphic Standards, REMAX offices are free to register a domain that does not include “remax” or other REMAX trademarks. Correct: www.transform.com.au or www.seasiderealty.com.au Sales associate domain names As indicated in the REMAX Brand Identity: Trademark and Graphic Standards, REMAX sales associates are not permitted to register a “remax” domain. The following section outlines alternative options available to sales associates in order to keep “remax” in their web address. Compliant subdomain of a “remax” office website With approval from the Broker, REMAX Sales Associates may apply for a subdomain associated with their office website if available. All office subdomains must be implemented by the Broker/Owner and comply with the following structure: [salesassociate].remax[officename].com.au Correct: sallysomebody.remaxtransform.com.au Compliant non “remax” domain As per the REMAX Brand Identity: Trademark and Graphic Standards, REMAX sales associates are free to register a domain that does not include “remax” or other REMAX trademarks. The Sales Associate must identify the franchise and contact details of that franchise on the homepage of the website. Correct: www.sallysomebody.com.au 60 | REMAX AUSTRALIAN STYLE GUIDE
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