With its elegant design and distinctive name, the REMAX Collection brand makes a powerful impression on buyers and sellers in the luxury market. It is typically used by Sales Associates who specialise in high-end properties and must always reflect the exceptional service and experience expected by luxury clients. Where no equivalent design has been provided by REMAX Australia, Sales Associates may produce additional materials; however, these must comply with all advertising standards outlined in this document and be submitted to the REMAX Australia Marketing Department for approval before production. CONDITIONS FOR USE The REMAX Collection branding is reserved exclusively for properties of genuine luxury. To maintain its prestige, a property must fall within at least the top ten percent of market values in its area or suburb and display a truly distinguished character — not commercial premises, neglected estates, or farmland. Any agent who fails to meet these criteria, or misuses the brand, may have their right to use the REMAX Collection branding withdrawn at the discretion of REMAX Australia. Although there are no fixed guidelines on marketing spend, members should remember that this is a prestigious brand and ensure that all materials reflect its quality. Each member is responsible for producing marketing of a consistently high standard. REMAX AUSTRALIAN STYLE GUIDE | 7
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