21 Why One Percent? I often get asked WHY? Why One Percent? Let me explain. In the year of the Sydney Olympics, the year 2000, if you owned a property worth $500,000 (based on historic factual data) that property would be worth today $3,000,000 - $3,250,000. An increase of 600% to 650%. Comparing the value of money from year 2000 to current based upon annual CPI over those years $500,000 in the year 2000 is worth around $1,000,000 to $1,050,000 in todays terms. An increase of just over 100%. Understand, my stance on ridiculously high real estate fees has created some conjecture among my colleagues. Since January 2026 to the time of writing (April) I have received phone calls from competing agents offering abuse, shenanigans, claims of wanting to sell their homes pretending to be sellers etc. One major franchise almost went into meltdown at the thought. To me it’s water off a ducks back. I cannot for the life of me understand how an agent justifies a commission of 3% obtaining fees so outrageous that one transaction alone can often buy an entry level Mercedes Benz. Now, you will hear ridiculous statements like: “I’m a better negotiator” “If they can’t negotiate a decent fee, how can they negotiate a decent price for your property?”
RkJQdWJsaXNoZXIy MTI3ODI1