As we roar through 2024 and recover from what I hope has been an enjoyable first half of the year for everyone, it’s time to focus on life both personally and professionally. At Kumho Tyres we strive to be the best and encourage you to join us, making A WINNING CHOICE in 2024. 2023 saw Kumho Tyres continue to build its brand presence here in Australia and off the back of the launch of our all-terrain AT52 tyre was seen as a market leader amongst the 4WD, dual-cab and ute market. Kumho Tyres has also introduced their first electric vehicle (EV) tyres for the ever-growing EV market, continuing to show innovation and making sure we grow with the rest of the automotive world. In the ever-evolving landscape of automotive technology, the PS71 performance tyre and also the Crugen HP71 EV tyres have hit the market and are available from tyre retailers across Australia. Our Platinum Dealer network continues to deliver a high-quality product at a local level. With over 60 locations across the nation, we encourage you to continue to support your independent Kumho dealer, with owners from within the local area that support local charities and sporting clubs through donations and sponsorships. In this first edition of Kumho Tracks, we look at a range of products, introduce you to a number of programs and initiatives we support both locally and internationally. We also take a closer look at some of the product range, with honest reviews from people who have put our tyres to the test, in some of the toughest of conditions. We trust you enjoy this first edition and we look forward to keeping you up to date with all the latest news into the future. Remember, wherever you find roads, you’ll find Kumho! Mr John Jeon Managing Director Kumho Tyre Australia CREDITS MAGAZINE PRODUCED BY: Kumho Tyres Australia | CONTRIBUTORS: Kumho Tyres Australia, Cocktail Marketing, Jon Thomson DESIGN & PRINT: Cocktail Marketing | FOR MORE INFORMATION: Visit www.kumho.com.au 1 Carnaby Street, Marsden Park, NSW 2765 | PO Box 310, Plumpton NSW 2461 WELCOME TO THE FIRST EDITION OF THE KUMHO TRACKS MAGAZINE WHERE WE BRING YOU UP TO DATE WITH ALL THE LATEST NEWS FROM BOTH HERE AND ABROAD. kumho.com.au kumhomarketing@kumho.com.au kumhotyres @kumhotyres Kumho Tyre Australia
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