Raine and Horne

The Future is Looking Bright O SUCCESSFUL BUSINESS can afford to rest on its laurels, and Raine & Horne is no exception. Careful planning has always played a key role in the firm’s growth, and it is laying the foundations today for success tomorrow. It’s often said, the first generation builds a business, the second makes it a success, and the third squanders the gains. It is an expression that may sound hackneyed, however there could be a grain of truth behind it as the average age of a family business in Australia is 32 years, according to the MGI Australian Family and Private Business Survey 2010. With a history dating back to 1883, the family owned and operated Raine & Horne Group is a significant exception to the ‘three generations’ rule – and with good reason. “We have sought to continuously reinvent ourselves,” says Angus Raine, Executive Chairman of Raine & Horne. “In the 1950s, for example, we were one of the first family businesses to appoint non-family members to our senior executive roles. Other innovations include the adoption of franchising in 1976, along with the establishment of robust rural and commercial brands in the 1980s. We added the Our Broker financial services brand to our suite of services, and have been expanding into Asia, the Middle East and the South Pacific commencing with the opening of our Malaysian network of 12 offices in 1989. 500 offices by 2030 A key hallmark of the firm’s plans for the future is continued expansion. Angus Raine, Executive Chairman of Raine & Horne, makes no secret of his goal of growing the network to 500 offices by 2030 and already the groundwork is being laid now the cogs of business are whirring again following the COVID-19 pandemic. Angus is a self-described ‘Asiaphile’, who believes Asia’s rapidly growing middle class offers outstanding opportunities. Australia leads the world in real estate best practice and is well-placed to capitalise on this. He explains: “We are exploring further opportunities in India, Southeast Asia, the Middle East and the Pacific including a new office network in New Zealand.” Family legacy commands global respect Already, Raine & Horne has a firm foothold in the Middle East with a third office planned for Dubai, the biggest city in the United Arab Emirates. Raine & Horne’s success in Dubai is not just attributable to a strong strategy but also to the experience and expertise of The Journey Continues N Previous page main: The Raine family gathered for a Christmas celebration, with Max Raine taking a central seat, flanked by his wife, Susan, on his left side. Previous page inset: In 1883, the Ampersand became a pivotal element of Raine & Horne’s identity and brand, serving as a unifying symbol that elegantly combined the names of founders, Tom Raine & Joseph Horne. Above right: Always the proud grandfather, Max Raine cherished moments spent with his adoring grandchildren. Opposite above: Principal, Ross Harvey, and his dynamic Raine & Horne Taupo team, joined the super brand in May 2023. Opposite below: Raine & Horne expands to Budgewoi, NSW in July 2023, led by dynamic duo Matt and Kerry Rogers. 138