Your Complete Guide to Selling at Auction 6 Auctioning your property is about somuchmore than simply showing up on auction day. There’s a lot that goes into it beforehand, andmarketing your property well is the key to achieving a successful result. Your Harcourts sales consultant will walk you through your marketing plan in detail, fromselecting images andwording to be used in advertising, towhere the property will be advertised (online, papers, brochures, in office etc). PREPARINGFOR ANAUCTION Before you go to auction, youwill hear fromyour Harcourts sales consultant on a regular basis and have regular face-to-facemeetings. Youwill have a written report that summarises all of these activities, along with the interest in your property. Your Harcourts sales consultant will also keep youwell informed of the current market, so that you canmake informed decisions come auction day.
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