Raine and Horne

The Recruitment Process If people are everything, how much time should you place in the activity for finding the right people? The recruitment process in agency needs to be streamlined and is fundamental to the success and sustainability of your business, people and profit. Recruitment in any industry is competitive, but this is particularly true with respect to certain rules in real estate practice. It is important for agency principals to consider that they must approach recruitment proactively and with the same energy and passion professional agents would apply when pitching for a new listing. To be a successful recruiter be confident, enthusiastic and motivational. The process should be similar to pitching for property and follow a clear process to harness speed to market, transparency and higher conversion rates for recruitment activities and outcomes. Personalised, consistent, relevant, responsive. What’s your current approach & rhythm to recruitment? Handy hints when recruiting: 1. Don’t start without the DNA decided 2. Be clear on role, budget and incentive 3. How will you change their life 4. Budget 5. Renumeration 6. Collateral and templates 7. Flexibility 8. Mutuality 9. Empower and reward your team to recruit 10. Tell the world, you have to put “a board out front” 11. Can you afford it, what happens to your break even See R&Home (Documents > Business Operations > Manuals) for your recruitment manual, guide, and presentation to help support your recruitment activities. 72 |

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