Task vs Portfolio: Department Efficiencies 1. Create a growth culture among all staff members - they should know your north star. 2. Plan and invest time into managing and converting every possible lead inc lead capturing, monitoring conversion rate, who you lost management to, know your lead sources. 3. Send monthly newsletter to database or tenants, landlords and leads. 4. Allocate marketing budget to PM. 5. Support local community initiatives, school fetes, sporting clubs etc. 6. Offer referral incentives to tenants and landlords. 7. Work on your google ranking and review. 8. Review information on your website relating to PM services. 9. Ask me or a friend to mystery shop your department. Tips for Growth Property Management | 81
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