Sitchu Media Kit

SITCHU AUDIENCE ATAGLANCE THE ADVISOR THE ADVENTURER High income families, typically home owners in the inner suburbs, are well informed and are the key decision makers in their home and in their friendship circles. Young, well educated, inner city professionals with high incomes, typically renting apartments. Cultured, connected, clued-in & cashed up, with their finger always on the pulse. HARD WORKING | INTELLIGENT | CONFIDENT | CONSIDERED AFFLUENT | EDUCATED | AMBITIOUS | ACTIVE WORK WORK AGE AGE HOME HOME EDUCATION EDUCATION FAMILY FAMILY INCOME INCOME INTERESTS INTERESTS 35-50 20-34 Finance, Business, Media, Arts, Law Finance, IT, Property, Business Suburban Homeowner Urban Renter Tertiary Diploma / Degree Tertiary Diploma / Degree Married with Kids Single or De Facto $123K average per year $111K average per year Movies, Gardening, Travel, Arts, Shopping, Networking Fashion, Eating Out, Wine, Technology, Environment Female Skewed 35-50 years old Female Skewed 20-34 years old

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