The Agency

2. the agency Days on market vs buyer enquiry This demonstrates that the enquiry is highest when the property first hits the market. This is why having the price in the zone is so important as the goal is to generate multiple offers and therefore the best result. How price works Setting the correct listing price is paramount in order to achieve the best result. Buyers respond to price. Almost always, offers will only be made if the asking price is within 5% of the market price. buyer reaction zone percentage above market value time on market 20% 15% 10% 5% 0% estimated market value average number of enquiries listing time 35 30 25 20 15 10 5 0 week 1 week 2 week 3 week 4 week 5 week 6 week 7 week 8 hot >>> >>> >>> >>> >>> >>> cold