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Profile and Presence

Volume 12 No 2

I

March 2016

19

InsideRadiology

is the College’s consumer information website. It provides

consumers and referrers with information about radiology procedures and interventions that is

easy to use and understand. The tests, procedures and interventions on the website have been

chosen because they represent the more commonly used radiology procedures and those of

particular interest to consumers and referrers. There are now a total of 190 information items

covering 98 topics on the website developed by over 80 contributors since 2008.

75.20%

Australian visitors

(compared to 2014)

64.21%

New Zealand Visitors

Accessing the site

Traffic By Month

Traffic By Year

Who is using InsideRadiology

What are they looking at on InsideRadiology

Over

38million

hits

Over

3 million

pages

viewed during

2 million sessions

An

increase

in traffic

of 81% since 2014

Approx. 1 out of 5 page views

from an Australian or

New Zealand visitor

Over

70,000

items downloaded

13.5%

of the total traffic is for

the contrast information items

www.insideradiology.com.au

45.35%

41.46%

12.89%

2,159

visitors via social media

230 COUNTRIES

(18,930 CITIES)

344,554 SESSIONS FROM 161 CITIES

AND REGIONAL CENTRES

Gadolinium Contrast Medium

Iodine-containing contrast medium

18-20 Week Pregnancy Ultrasound

NM Bone Scan

Transvaginal Ultrasoun

d

Ultrasound

MRI

Arthrogram

Bursal Injection

NM Renal Scan

CT

Saline Infusion Sonohysterography

VQ Scan

The Radiographer

The Radiologist

Coronary Artery Calcium Scoring

Breast Fine Needle Aspiration

Breast Core Biopsy Radiation Risk of Medical Imaging

X-rays

Nuclear Medicine

Contrast Medium

Iodine-131 Therapy

Cardiac MRI

Joint Injection

Biliary Drainage

NM Cardiac Stress Test

Thyroid fine needle aspiration

Radiation Risk of Medical Imaging During Pregnancy

Traumatic Vascular Injury

Nuchal Translucency Scan

20000

30000

40000

50000

Dec-15 Nov-15 Oct-15 Sep-15 Aug-15 Jul-15 Jun-15 May-15 Apr-15 Mar-15 Feb-15 Jan-15

Pages

Sessions

0

500000

1000000

1500000

2000000

2500000

3000000

3500000

2009 2010 2011 2012 2013 2014 2015

Unique visitors

Sessions

Pages